Fiat-Chrysler manager Sergio Marchionne has comprehensive an fascinating new company plan, one rather at chances with his recent statement of a large five-year expansion strategy for the group.
It includes the Fiat 500e electric cars and truck and, instead of trying to pitch it as an effective alterative to the common city car, he’s really asking potential clients not to purchase it.
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Speaking at a recent seminar in Washington D.C, Marchionne provided the completely truthful warning: “If you are thinking about purchasing a 500e I hope you don’t purchase it, since each time I offer one it costs me $14,000.”
That corresponds to roughly £8,300 per car, which may leave you wondering why Fiat bothers to make the 500e EV at all, even if the benefits include 111bhp as well as as much as 87 miles variety on a single charge.
It boils down to California’s zero emissions policy for vehicles, in addition to federal fuel effectiveness expectations, which has left the producer no alternate if it desires to continue trading in the West coastline state.
Fortunately for Marchionne, these guidelines imply Fiat only has to offer the 500e in California at the moment, although with governments around the world progressively wanting to cut the car’s impact, there may be a few much more EV problems for the Italian brand before long.
Check out our run-down of the very best electric cars and trucks on sale.